235 N. Main Street, Thiensville, WI 53092  262-242-1442 Fax: 262-242-1442 M-F 10-7, Sat 10-6, Sun12-4

 
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Design Your Ultimate Trek Bicycle!

Trek's Project One lets you control every detail of your dream bicycle. And once your new ride is fully assembled, we'll fit it perfectly to you. Stop in to see us and together we’ll design your ultimate bike!
Choose a Trek bicycle model to start. Pick your favorite bicycle components! Colors and graphics—the choice is yours!
Start your custom bicycle by choosing one of Trek's elite frame models, the Madone, Domane, Speed Concept, Superfly or Fuel EX. Next, select every detail to your liking, from the wheelset and components, to the saddle and cable housing. We also have preconfigured combinations. Thousands of colors and design schemes, from boldly simple to outrageously cool, are brought to life by Trek's artists. 

Join Us On Facebook!

Be our bicycle buddy on Facebook!

Hey folks, we have a Facebook page. It's another fun way we keep you up to date with everything that's going on. Check it out! Extreme Ski & Bike Page.

Trek's Transport Cargo Bike Is A Life-Changer!

Trek's Transport cargo bike opens a world of exciting possibilities, from a more fun and efficient way to run errands, to getting to work in style, to carrying whatever you want from cargo to passengers! Swing by the shop and we'll get you on the bicycle that'll change your life!

Cycling Glossary - Word of the Day

seat bag
Also called a "seat pack," this is a bag that attaches beneath the seat for carrying essentials.

Today's Cycling Tip

Adjust Bar Ends Correctly - To prevent pain and discomfort, position bar ends on the handlebars to match the natural angle of your hands and wrists. If you're bending your wrists to hold on, rotate the bar ends until you're gripping in a neutral, relaxed position. For most riders the bar ends are angled slightly upwards but not too steeply. If you set them too high, when you stand to climb, you'll have to bend your wrists a lot, which can strain them and prevent you from maintaining a safe grip.

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